{"id":25309,"date":"2024-08-15T14:03:30","date_gmt":"2024-08-15T13:03:30","guid":{"rendered":"https:\/\/ec-staging.paramo-clothing.com\/en-us\/?page_id=25309"},"modified":"2025-02-20T21:23:39","modified_gmt":"2025-02-20T21:23:39","slug":"our-360-circularity-journey","status":"publish","type":"page","link":"https:\/\/ec-staging.paramo-clothing.com\/en-us\/our-360-circularity-journey\/","title":{"rendered":"Our 360\u00b0 Journey"},"content":{"rendered":"<div class=\"wpb-content-wrapper\"><p>[vc_row][vc_column][vc_single_image image=&#8221;25311&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;]<\/p>\n<h1 id=\"One\" style=\"text-align: center\"><strong>The journey to 360\u00b0 circularity<\/strong><\/h1>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text css=&#8221;&#8221;]<\/p>\n<h3><strong>To preserve our finite resources, we must champion repairs and look to re-use and improve recycling. By adopting more sustainable practices in the textile industry we can make positive changes.<\/strong><\/h3>\n<p>[\/vc_column_text][vc_tta_accordion active_section=&#8221;99&#8243; collapsible_all=&#8221;true&#8221;][vc_tta_section title=&#8221;The Textile Waste Challenge&#8221; tab_id=&#8221;The-Textile-Waste-Challenge&#8221;][vc_column_text css=&#8221;&#8221;]The textile industry generates about 92 million tonnes of waste annually, with only 10-15% recycled and huge amounts ending up in landfill. This highlights the urgent need for better waste management and end of life garment practices. The rise of fast fashion, driven by low-cost, low-quality rapid production cycles, exacerbates this issue, creating a disposable mindset among consumers.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;P\u00e1ramo&#8217;s Commitment to Longevity and Repairability&#8221; tab_id=&#8221;Commitment-to-Longevity-and-Repairability&#8221;][vc_column_text css=&#8221;&#8221;]P\u00e1ramo garments are designed without glues, laminates, or taped seams, allowing for needle and thread repairs but also entire panels to be replaced without compromising performance. This design philosophy ensures that garments can be easily repaired and continue to function effectively for many years. By doing this, we are keeping the materials used in the garments at their highest value for as long as possible.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Circular Economy Principles&#8221; tab_id=&#8221;Circular-Economy-Principles&#8221;][vc_column_text css=&#8221;&#8221;]P\u00e1ramo\u2019s recycling scheme has been in place for over a decade now and allows customers to trade in old garments for discounts on new. These garments are then refurbished and sold again or sent to our recycling partner. By offering easy collection points, in brand stores, retailers or via mail, we take responsibility for the entire lifecycle of our products.<\/p>\n<p>We also strategically store and reuse fabrics and components, ensuring that materials remain valuable and usable. This approach prevents fabric from becoming obsolete and helps maximise reusability.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Textile Recycling Innovations&#8221; tab_id=&#8221;Textile-Recycling-Innovations&#8221;][vc_column_text css=&#8221;&#8221;]P\u00e1ramo garments are mono-material, being made from over 80% polyester by weight. This allows us to use a recycling route which allows us to preserve the quality of the virgin material used. Where a mechanical recycling method would produce a lower quality output, P\u00e1ramo is pursuing advanced chemical recycling practices, these produce high-quality PET chip from old textiles. The process involves depolymerisation and purification, removing dyes and contaminants, followed by repolymerisation to create high-quality PET chip. These chips maintain the quality of virgin materials, enabling the production of high-performance fabrics.<\/p>\n<p>Currently, garment manufacturers predominantly use recycled materials from the packaging industry, such as bottle-based PET chip. However, as the packaging industry moves towards closing its own supply chain loop, the textile industry will need to find alternative sources for recycled materials. Chemical recycling offers a solution by converting used textiles back into high-quality raw materials.<\/p>\n<p>Collaborating with Lafayette Sports, our fabric partner over the last 25 years, P\u00e1ramo has integrated chemically recycled yarns into new garments, the <a href=\"https:\/\/ec-staging.paramo-clothing.com\/en-gb\/explore-range\/product\/mens-halkon-360-jacket\/\">Halkon\u00ae 360 jacket<\/a> for wildlife photographers and naturalists and the<a href=\"https:\/\/ec-staging.paramo-clothing.com\/en-gb\/explore-range\/product\/aspira-360-smock\/\"> Aspira 360<\/a>, an expedition smock. These products demonstrate the feasibility of a closed-loop supply chain and the potential for industry-wide adoption.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Looking forward&#8221; tab_id=&#8221;Looking-forward&#8221;][vc_column_text css=&#8221;&#8221;]To accelerate sustainable practices, industry-wide collaboration is essential. Increasing demand for chemically recycled materials will reduce costs and improve recycling infrastructure. P\u00e1ramo aims to increase the use of these materials across our product range, ultimately eliminating the need for virgin materials.<\/p>\n<p>P\u00e1ramo is committed to exploring new repair techniques, such as offering customers the choice to wear repairs as badges of honour or opting for more extensive repairs that blend seamlessly with the original fabric. This approach addresses changing customer preferences and technical requirements over time.[\/vc_column_text][\/vc_tta_section][vc_tta_section title=&#8221;Conclusion&#8221; tab_id=&#8221;Conclusion&#8221;][vc_column_text css=&#8221;&#8221;]P\u00e1ramo Directional Clothing demonstrates that sustainability and profitability can coexist. By focusing on durability, repairability, and innovative recycling, P\u00e1ramo sets a standard for the textile industry. The outdoor industry&#8217;s advanced use of synthetic fibres positions it uniquely to lead the transition to a circular economy, significantly reducing the ecological footprint and preserving resources for future generations.<\/p>\n<p>Circular economy principles, including repair, reuse, and closed-loop supply chains, can help reduce the demand for virgin materials. With increasing consumer awareness and demand for environmentally sustainable products, chemically recycled textiles offer a viable solution without compromising quality. P\u00e1ramo aims to showcase the potential of these technologies and inspire industry-wide change.[\/vc_column_text][\/vc_tta_section][\/vc_tta_accordion][\/vc_column][vc_column width=&#8221;1\/3&#8243;][vc_single_image image=&#8221;25312&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_row][vc_column][vc_separator color=&#8221;white&#8221; css=&#8221;.vc_custom_1718183578344{border-radius: 10px !important;}&#8221;][\/vc_column][\/vc_row][\/vc_section][vc_section][vc_row][vc_column][vc_column_text]<\/p>\n<h2 id=\"One\" style=\"text-align: center\">Read more about P\u00e1ramo ethics<\/h2>\n<p>[\/vc_column_text][\/vc_column][\/vc_row][vc_row full_width=&#8221;stretch_row_content&#8221;][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-1\/5 vc_col-md-6 vc_col-xs-12&#8243;][wpb_single_image_with_text design_variant=&#8221;top_right&#8221; image=&#8221;24857&#8243; onclick=&#8221;custom_link&#8221; heading_text=&#8221;PFAS-FREE&#8221; link=&#8221;https:\/\/ec-staging.paramo-clothing.com\/en-us\/pfas-free\/&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-1\/5 vc_col-md-6 vc_col-xs-12&#8243;][wpb_single_image_with_text design_variant=&#8221;top_right&#8221; image=&#8221;24859&#8243; onclick=&#8221;custom_link&#8221; heading_text=&#8221;ETHICALLY MANUFACTURED&#8221; link=&#8221;https:\/\/ec-staging.paramo-clothing.com\/en-us\/our-ethics\/manufacturing\/&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-1\/5 vc_col-md-6 vc_col-xs-12&#8243;][wpb_single_image_with_text design_variant=&#8221;top_right&#8221; image=&#8221;24863&#8243; onclick=&#8221;custom_link&#8221; heading_text=&#8221;GEAR THAT LASTS&#8221; link=&#8221;https:\/\/ec-staging.paramo-clothing.com\/en-us\/gear-that-lasts\/&#8221;][\/vc_column][vc_column width=&#8221;1\/2&#8243; offset=&#8221;vc_col-lg-1\/5 vc_col-md-6 vc_col-xs-12&#8243;][wpb_single_image_with_text design_variant=&#8221;top_right&#8221; image=&#8221;24860&#8243; onclick=&#8221;custom_link&#8221; heading_text=&#8221;P\u00c1RAMO RE-STORE ADVENTURE&#8221; link=&#8221;https:\/\/ec-staging.paramo-clothing.com\/en-us\/recycling\/&#8221;][\/vc_column][vc_column offset=&#8221;vc_col-lg-1\/5 vc_col-md-6 vc_col-xs-12&#8243;][wpb_single_image_with_text design_variant=&#8221;top_right&#8221; image=&#8221;24858&#8243; onclick=&#8221;custom_link&#8221; heading_text=&#8221;CONSERVATION &amp; CLIMATE ACTION&#8221; link=&#8221;https:\/\/ec-staging.paramo-clothing.com\/en-us\/conservation\/&#8221;][\/vc_column][\/vc_row][\/vc_section]<\/p>\n<\/div>","protected":false},"excerpt":{"rendered":"<p>[vc_row][vc_column][vc_single_image image=&#8221;25311&#8243; img_size=&#8221;full&#8221;][\/vc_column][\/vc_row][vc_section][vc_row][vc_column][vc_column_text css=&#8221;&#8221;] The journey to 360\u00b0 circularity [\/vc_column_text][\/vc_column][\/vc_row][vc_row][vc_column width=&#8221;2\/3&#8243;][vc_column_text css=&#8221;&#8221;] To preserve our finite resources, we must champion repairs and look to re-use and improve recycling. By adopting more sustainable practices in the textile industry we can make positive changes. [\/vc_column_text][vc_tta_accordion active_section=&#8221;99&#8243; collapsible_all=&#8221;true&#8221;][vc_tta_section title=&#8221;The Textile Waste Challenge&#8221; tab_id=&#8221;The-Textile-Waste-Challenge&#8221;][vc_column_text css=&#8221;&#8221;]The textile industry generates about [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","meta":{"_acf_changed":false,"inline_featured_image":false,"iawp_total_views":12,"footnotes":""},"class_list":["post-25309","page","type-page","status-publish","hentry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Our 360\u00b0 Circularity Journey - P\u00e1ramo NA<\/title>\n<meta name=\"description\" content=\"To preserve our finite resources, we must champion repairs and look to re-use and improve recycling through our journey to 360\u00b0 circularity.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ec-staging.paramo-clothing.com\/en-us\/our-360-circularity-journey\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Our 360\u00b0 Circularity Journey - 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